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Rate intelligence · USALI management accounts

Your market’s rates and your hotel’s numbers, in one place

See the lowest rate of every hotel in Ireland for the next 180 nights, free. Track your rivals on every booking site for €30 a month. Run your P&L in USALI, drillable to the transaction, on the full platform.

Hotels
735
Nights ahead
180
Checked
Nightly
Book a demo of the full platform

Comp Set

The Quayside Hotel

Against 10 rivals · prices as checked online last night

OverviewBooking sitesParityBooking curvesPrice history

Your rate index

94

6% below your rivals’ median

Average position

4th

cheapest of 11, on average

Nights undercut

9 of 30

a site sold you below your website

Cheapest tonight

€139

Lakeside Lodge on Trip.com

NovDecJan
  • Your rate
  • Your rivals, lowest to highest
  • Their median
  • Shown on demo data

Trusted by Irish hotels

Fota Island ResortThe Kingsley Hotel
Start free, add when you need it

See your market. Then your hotel. Then your rivals. Then your figures.

Compare the plans
  1. 01
    Market View · Free

    Every hotel in Ireland, on one map

    Find any hotel, see what it offers, and plot the lowest rate of any 10 or more hotels for the next 180 nights. No sign‑in.

    • 735 trading hotels in 26 counties, a pin each
    • The rate band of any 10 or more hotels, 180 nights ahead
    Open the hotel map

    Rate band · Killarney

    14 hotels, next 180 nights

    Lowest tonight
    €119
    Median
    €168
    Highest
    €312

    Demo figures · never one hotel’s rate

  2. 02
    My Hotel · Free once verified

    Your own rate, through your market’s band

    Verify your hotel with your work email. Your own rate runs through the band of the hotels around you, night by night, so you see where it sits.

    • Your average position, cheapest to dearest
    • The nights you sat in the cheapest or dearest quarter
    Claim your hotel

    My Hotel

    The Quayside Hotel Verified by the property

    Your rate through the band of 14 hotels around you

    Next 90 nights
    • Your rate
    • The band, lowest to highest

    Average position

    6th

    cheapest of 14 on average

    Cheapest quarter

    21

    of 90 nights

    Dearest quarter

    12

    of 90 nights

    Shown on demo data

  3. 03
    Comp Set · €30 a month

    Your rivals by name, on every booking site, every night

    Pick up to 10 hotels. From the next night you see each one’s price on every site, where your own website sits, and how their prices move as a night gets closer.

    • Overview
    • Booking sites
    • Parity
    • Booking curves
    • Price history
    See every screen
  4. 04
    Full Platform · €160 per hotel a month

    Your P&L in USALI, drillable to the transaction

    Management accounts for the whole team: the P&L your Financial Controller already produces, in USALI structure. Owner, GM and Heads of Department each see the part that’s theirs.

    • Monthly accounts from your GL, live in two to three days
    • Departmental KPIs: RevPAR, ADR, GOP, payroll
    • Benchmarks against anonymous peer hotels, to EBITDA (coming soon)
    See management accountsBook a demo
Why SSOT

Built by accountants who’ve run hotels

  • Build your own view

    Pick any line, subtotal or KPI, Gross Operating Profit next to Rooms Revenue next to Occupancy, chart them together, and track them by month, quarter or year against budget and last year.

  • Everything is clickable

    Click a P&L line to see the transactions behind it. Click a department to filter the payroll view. Click a revenue category and the trend chart follows.

  • Who sees what

    Role-based access behind a secure login. Owners see everything. Heads of Department see their own numbers. One set of figures, different views of it.

“SSOT Analytics transformed our financial reporting by centralising our data into a reliable platform. Their interactive reports offer unparalleled clarity, allowing us to drill down into individual transactions. We highly recommend their services to any organisation seeking to enhance their data analytics capabilities.”
DJ O’SullivanDirector of Finance, Fota Collection
“Partnering with SSOT Analytics has been a game-changer for our business. They took complex financial data and turned it into user-friendly reports that our entire team can easily navigate. Decision-making has become faster and more informed, thanks to the clear, structured insights we now have at our fingertips.”
Fergal HarteGeneral Manager, The Kingsley Hotel
Questions

What hotels ask first

More on each page: the rates, management accounts and pricing.

Where do the hotel rates come from?

Every night SSOT takes a snapshot online of each hotel’s lowest price checked every night for the next 180 nights.

What can I see for free?

The hotel map and the rate band of any 10 or more hotels, without signing in. Verify your hotel with your work email and your own rate runs through its market’s band.

What does Comp Set add?

Up to 10 rivals by name, with every booking site’s price, your own parity, booking curves and price history, for €30 a month ex VAT with no minimum term.

What Data do you need from me?

No data required for the Rate Intelligence tier but the Full Platform tier requires Historic GL Transactions for 1 or 2 years, Budget, KPI data. Ongoing, Monthly GL Transactions and KPI data.

How long does Implementation take?

The free tiers are immediate, the €30 starts the next day as we begin collecting your chosen comp set rate data and the Full Platform generates your Management Accounts and KPIs etc usually two to three days once all data is received.

Can I opt out if I don't like it?

Yes. No long-term contracts and no penalty, cancel with one month's notice.

Free for every hotel in Ireland

Claim your hotel and see your own rate tonight

Verify with your work email. It takes two minutes and costs nothing. Add your rivals or your accounts whenever you’re ready.

Find your hotelBook a demo